• H.BLOOM: An elegant interface for an elegant service

    • Visit:

      www.hbloom.com

    • Industry:

      Consumer

    • Services:

      Web Design & Development

    Intro
  • Challenge

    What’s a flower service, you ask? It’s a new offering that a lot of people don’t immediately understand. When you compound this communication challenge with a fairly complex set of customer service processes, and a brand that’s struggling to shine through, the challenge becomes crystal clear.


    Solution

    The site loads, your pupils widen… and you exhale. The brand welcomes you with the rich beauty of the product. Clear section labels, open space and just the right amount of information leads to a truly intuitive user experience. By leveraging some of the most exciting front-end technologies, the web experience team was able to deliver an iPad-like experience, transforming process into pleasure.

    Challenge
  • Results

    Digital Pulp’s design does an excellent job of representing the H.BLOOM brand. The site feels luxurious and looks beautiful, in line with the products we deliver. Equally as important, though, is the excellent user interface that Digital Pulp made sure was a priority throughout every step of the project. We’re noticing customers using the site to seamlessly fulfill requests that used to require a phone call or three back-and-forth e-mails with our Customer Service team. The site Digital Pulp helped us create has improved user experience exponentially, but will also allow us to scale the business faster and more smoothly. We’re thrilled.

    — Rebekah Rombom, H.Bloom
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    Results