Work

At a moment when HBCUs were in the national spotlight, DP helped Miles College energize its marketing efforts with a refreshed brand design and a new web platform.

Hologic developed the world’s best technology to detect potential breast cancer. But how could they convince individual women to ask their doctor for a new type of exam?

Our client Bausch + Lomb had a supplement proven to slow a terrible eye disease. We developed creative solutions to get the message to patients and doctors.

A new brand positioning and enrollment marketing for a business school on the cutting edge

A leading foundation dedicated to finding cures for Alzheimer’s and vision loss needed a website that was on par with its cutting edge research, and an experience that answered the needs of its many audiences.

UMass Amherst, a leading public research university with more than 28,000 students, had just undergone a major rebranding to facilitate growth and competition on a global scale. But the main gateway website wasn’t equipped to facilitate Amherst’s goals. It needed to be brought up to date, to bring the “Be Revolutionary” brand to life and align with ambitious plans.

Pace needed a site as student-centric as the school, that highlights the breadth of available majors and specializations and enables personalized web experiences for prospective and enrolled students.

For more than two decades, the the UVA Biocomplexity Institute has studied very complex living systems, including climate change, social media and viral pandemics.

When the leadership at North Carolina Central University decided to refresh the school’s brand, the time was perfect for a newly designed website.

With a register of alumni that reads like a who’s who of illustrious musicians, actors and dancers, few can equal The Juilliard School’s prestigious place in the world of performing arts. Their location in the heart of NYC’s Lincoln Center, their renowned graduates, and their stellar faculty are just some of the reasons that students from around the world clamor to matriculate there, to learn and grow as artists.

Our team was working with Princeton University on a high-level branding project when the COVID-19 quarantine hit.

Rice University’s Jones School of Business isn’t well known outside of the South, but it should be. With a new dean at the helm, Rice’s business school approached us to reinvigorate the design and technology of their site, and to focus the messaging.

Meatless Mondays resonated with a global audience that devoured the program’s path to healthy eating behaviors. It became a  world-wide success and spurred related campaigns to encourage people to quit smoking, exercise, and create other healthy habits. Meatless Mondays blossomed into The Monday Campaigns (TMC). 

Make-A-Wish America is known and loved for its work fulfilling the wishes of critically ill children.

DP worked with Monroe to develop a brand for the college that went way beyond a website — helping it to find its voice.

DP developed a website for NYU Silver that is as dynamic as the students that train there, and reflects the comprehensive education they receive.

With only weeks to go before the big day, we collaborated with USC to bring a vision to life. DP took advantage of the best of remote technology to transform what could have been a staid video webcast into a warm, vibrant and community-powered experience.

DP proposed a global system that would work not only for three of the biggest operational units, but also for the future needs of all entities under the Rutgers name.

Georgetown has many stories to tell, about research, social justice and the Jesuit experience. Their new top-tier site offers a system of WordPress components that allows the university to share why being at Georgetown is so special, across the Hilltop and beyond.

DP developed a site that tells a Saint Joseph’s story for today and the future, and signals the University’s newfound energy and forward motion.

DP produced a site that told Barnard's nuanced story - one that reflects the school’s impact on students and the world, its remarkable history, and its relevance today.

With a new president preparing to take the helm, UVA needed a website that captured its vision for the future of its community.

Home to a huge community of graduates that stretches around the world, the Yale Alumni Association needed a website that would serve as hub and provide inspiration and a connection point for its diverse membership.

A best-in-class website to support AAN’s mission to promote the highest-quality patient-centered neurologic care.

Managing a university’s brand assets via a custom-made system.

With a strong community, prestigious history, and ambitions to open its arms to the world, Princeton deserved a beautiful, modern website befitting its status.

Getting top-line business clients to the experts they need.

For more than 35 years, Disney and Make-a-Wish have partnered to create custom adventures for ill children.

DP concepted a brilliantly simple solution to a complex problem, distilling the NYU School of Professional Studies website down to a bold, efficient enrollment tool.

A fresh face for a classic publication.

With different audiences in need of diagnostic testing, information and services, access had to be user-friendly and well organized.

Taking the mission of a storied organization and making it shine.

“Extreme talent, radical collaboration, and results that matter” - DP built a website to embody Cornell Research School’s core tenets, giving its work a platform on which to shine.

An app to drive sales with geolocated data.

Home health care services are often time-critical and unfamiliar to those in crisis. Digital delivery needed to be tempered with compassion and care.

Our site for AS/COA integrates the agency's cultural and policy work using a dynamic platform that invites users back for fresh news.

For a digital-only publisher, the online experience had to be intuitive, well organized and showcase its quality content.

Modern and unified print materials break through the standard college admissions clutter.

Emerge fearless: A vibrant picture of a hands-on business education.

For consumers shopping for the perfect gift, the website had to be as beautiful and elegant as its products.

Real estate you can trust.

Every University is a collection of individuals. DP designed UVA’s new site to tell vivid personal stories, bringing life to the website and the school community it depicts.

DP reimagined Columbia Mailman School of Public Health, allowing the school to clearly communicate its vision and preeminence to a wide audience.

A digital redo after rebranding brought the focus back to children in need.

Make it personal: sea change to protect the oceans

What's more beautiful than a smile? Helping those who create one.

Dartmouth is the green jewel of the Ivies, an institution as dynamic as it is bucolic. We told the modern Dartmouth story.

Xplore Digital Library offers a massive store of content, which is now better organized and easier to Xplore.

Clinical and analytical expertise + data-driven solutions = improved patient outcomes. The function becomes the brand.

A powerful set of tools gives parents the confidence to help their kids with learning disabilities.

Those who try it, love it. The Biotrue Challenge engaged new users in that crucial first step.

Students meet your new school. We created a visual experience that explores what's possible for life at Stern.

An elemental, powerful and engaging campaign designed to introduce a new name and elevate the brand.